Bloom Finance • Lead Designer & Front-end Developer

Bloom Finance App Redesign
Led the complete UX/UI overhaul and front-end implementation for a personal finance platform, focusing on data visualization clarity and improving user onboarding flow. Resulted in a 32% increase in user retention.
Project Overview
Bloom Finance approached me to redesign their personal finance platform, which was experiencing high user drop-off rates during onboarding and low engagement with core features. The challenge was to create an intuitive interface that made complex financial data accessible and actionable for everyday users.
Jan 2024CopyVideo

Technologies Used
- Figma for design and prototyping
- Vue.js and Nuxt for front-end development
- Chart.js for data visualization
- Tailwind CSS for styling